ZIP code 30301 covers the Downtown Atlanta; proximity to major employers, sports venues, and Hartsfield-Jackson Airport. Competition here is fierce and the arithmetic is unforgiving: at 22 days on market you will pay close to asking, and at that price the HUD rent does not cover the loan. Everything below shows exactly how far short it falls and what would have to change.
This page works the numbers end to end: what a median-priced property costs to buy, what HUD says a 2-bedroom rents for, and what that combination produces as cap rate, monthly cash flow, cash-on-cash return and break-even rent at current financing.
Market Statistics
What It Costs to Buy in 30301
At $315,000 with 20% down you need $72,450 in cash — a $63,000 deposit plus about $9,450 of closing costs at 3% — and finance $252,000. At 7.0% over 30 years that is $1,677/month in principal and interest before a single operating cost.
Income and Operating Expenses
HUD's 2-bedroom Fair Market Rent for 30301 is $1,550/month, or $18,600 a year gross. Applying 7% vacancy, 9% management, 1% of value for maintenance, 0.5% for insurance and 1% for property tax:
Returns at 20% Down
| Metric | Value | What It Means |
|---|---|---|
| Gross yield | 5.9% | Rent before any costs, as a share of price |
| Cap rate | 2.5% | Unlevered return after operating costs |
| Monthly cash flow | -$1,021 | After debt service at 7.0% |
| Cash-on-cash | -16.91% | Return on the $72,450 actually invested |
| DSCR | 0.39× | Lenders typically want 1.25× or better |
| Gross rent multiplier | 16.9 | Price divided by annual rent |
| Break-even rent | $2,756/mo | Rent needed to cover everything |
On these assumptions a median-priced property in 30301 runs $1,021 a month negative at 20% down — the rent does not cover the loan plus operating costs. It is well short of both the 1% rule and the 0.7% modern screen, at 0.49% of price in monthly rent. Raising the deposit to 30% cuts the payment to $1,467/month and moves cash flow to -$811/month on $103,950 of cash invested, a -9.37% cash-on-cash return.
Rate Sensitivity
Nothing on this page moves the result as hard as the mortgage rate. Holding rent and price fixed:
| Mortgage Rate | P+I Payment | Monthly Cash Flow |
|---|---|---|
| 6.0% | $1,511/mo | -$856/mo |
| 7.0% | $1,677/mo | -$1,022/mo |
| 8.0% | $1,849/mo | -$1,194/mo |
What Has to Be True for 30301 to Work
A median-priced rental in 30301 consumes $12,252 a year in cash at 20% down. That does not automatically make it a bad purchase: the same loan repays $2,560 of principal in the first twelve months, so the real first-year drag is closer to $9,692. For the deal to break even on cash alone the property must appreciate 3.89% a year. Over a five-year hold, amortisation by itself builds $14,788 of equity while you fund roughly $61,260 of cumulative shortfall — so the honest question about 30301 is whether you can carry it that long, not whether the rent covers the mortgage. It does not.
Where 30301 Sits Among Covered ZIPs
Of the 10 ZIP codes profiled on this site, 30301 ranks 2nd by gross rental yield and 8th most expensive by median sale price. A 22-day median time on market classifies it as a hot market, which sets how much negotiating room a buyer realistically has on the entry price used in every calculation above.
The ZIP codes closest to 30301 on yield are 85001 Phoenix (6.11%), 89101 Las Vegas (5.68%), 28201 Charlotte (5.14%). Those are the fairer comparison set: a yield gap against a market with a different price level, tax rate and tenant profile tells you very little.
30301 vs the Atlanta, GA Metro
The wider Atlanta, GA market has a median sale price of $345,000, a 5.6% gross yield, 28 days on market and an affordability index of 88 against a $74,000 median household income. At $315,000, 30301 trades at a 9% discount to its metro median, and its 5.9% yield is above the metro's 5.6%. Full metro detail is in the Atlanta, GA market report.